The Challenge
Rachel Harris is a social media superstar, effortlessly managing her platforms and cultivating a strong online presence. However, she felt her marketing lacked the polished branding, organization, and prepared materials necessary to fully optimize her efforts. Rachel wanted a cohesive look and tools that would reflect her vibrant personality and streamline her marketing process.
The Solution
When I stepped in, the first goal was to create a cohesive, colorful brand that captured Rachel’s dynamic energy and complemented her existing popularity online. We then worked together to identify the materials she needed most to support her goals.
Our focus included:
Branded Website: We created a sleek, user-friendly website that serves as a central hub for Rachel’s business. The site features all of her current listings, past sales, blog posts, and other key information, providing a seamless experience for clients and showcasing Rachel’s expertise.
Custom Canva Templates: We designed a suite of plug-and-play templates for her listings, open houses, and closings. These templates gave her a professional edge while saving her time.
Client-Focused Resources: We created multiple templates for pamphlets and educational booklets to provide her clients with valuable insights in an attractive and branded format.
Branded Stationery: From themed business cards to greeting cards, every detail was tailored to match her new cohesive look.
Zendesk Email Campaigns: To streamline her client pipeline, we built 10+ email templates in Zendesk, guiding clients seamlessly through each stage of their journey.
The Results
With her vibrant branding in place, a branded website, and a library of ready-to-use materials, Rachel now has the tools to market her business efficiently while staying true to her personality. The cohesive design of her materials and the functionality of her website not only save her time but also enhance her clients’ experience, solidifying her reputation as a professional and personable agent.
Rachel’s success showcases how a strategic, personalized approach to branding and organization can empower even the most skilled social media managers to elevate their marketing to new heights.
Rachel Harris - Realtor